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Branding

The Power of Partnering with a Brand Strategist: Creating a Captivating Brand

In the vast sea of businesses, it’s crucial to stand out and make a lasting impression. That’s where the power of working with a brand strategist and designer comes into play. In this article, we invite you to take a quick look at the incredible benefits of embarking on a branding adventure. Get ready to […]

Branding

The Female Entreprenuer’s Essential Guide to Branding (Post 5 of 5)

Maximize Success: Harness the Power of Professional Brand Strategy and Design Welcome to the final installment of our blog post series, where we’ve explored the exceptional benefits of professional brand strategy and design for female entrepreneurs like you. Now, it’s time to unveil the secret formula that will elevate your business to new heights – […]

Branding

The Female Entreprenuer’s Essential Guide to Branding (Post 4 of 5)

The Synergy of Branding and Website Design As a female entrepreneur, you know the importance of presenting your business in the best possible light. Your brand and website are crucial components of your online presence, but managing different professionals for each can be overwhelming, time-consuming, and costly. However, we have a game-changing solution that will […]

Branding

The Female Entreprenuer’s Essential Guide to Branding (Post 3 of 5)

The Unbeatable ROI of Branding Overcoming the Price Dilemma As a female entrepreneur, you’re no stranger to the challenging decisions that come with building and growing a successful business. One of the dilemmas you may have faced is whether or not to invest in professional branding services. It’s not uncommon to hesitate when you see […]

Branding

The Female Entreprenuer’s Essential Guide to Branding (Post 2 of 5)

The Indispensable Importance of Branding Have you ever felt lost in the crowded marketplace? Frustrated with blending in and struggling to attract your ideal customers? If so, you’re not alone. These are common pain points faced by entrepreneurs when their brand lacks a strong identity. But don’t worry, there’s a simple solution: Branding. Unleash Your […]

Branding

The Female Entreprenuer’s Essential Guide to Branding (Post 1 of 5)

Understanding the essence of Branding At the very heart of branding is the idea of creating a lasting impression on your customers. As a female entrepreneur, you want your business to stand out from the rest. You want your audience to recognize your brand and associate it with the values and qualities you stand for. […]

Branding

Stunning Mood Boards

Give me your best guess about mood boards. When do you think a mood board comes into play in the brand strategy process? Do you think it’s first? It certainly can’t be last! Well, generally the mood board is the beginning of the design process, but actually it is far from the beginning of my […]

Brand Strategy

Gorgeous Color Palettes

In this post you will find some gorgeous color palette inspirations to swipe for your own projects! When looking for gorgeous color inspiration, don’t be afraid to look at landscapes, florals, surfaces, etc. for your next hues! Natural, gorgeous color palettes are everywhere! Make sure you have at least one grounding color, one secondary, one […]

Branding

Free Ever After Bridal

What a joy it was to walk with Free Ever After Bridal hand in hand through their luxury brand launch process! I was drawn immediately to Free Ever After Bridal because I loved their message, their heart, and how they were taking something timeless like wedding dresses and using them to impact and transform lives. […]

Branding

Carole Baker TV

Hot off the press is my latest brand launch, Carole Baker TV. Carole is a social media savvy who needed a brand launch that would skyrocket her from her beloved old social media business for moms into her social media business geared towards high end C Suite Executives. Carole’s luxury brand launch is composed of […]

Branding

NewWay Accounting

This Brand Launch for my friend Candace over at New Way Accounting was such a dream to work on! Candace was confident in what she wanted as an outcome of her brand, but wasn’t sure exactly how to get her brand to where it needed to be! Our story of how we met is really […]

Brand Launch

Monica Ashbrook Designs

Oh my sweet Monica, a Tucson Brand Launch just bursting at the seams with anticipation! What a joy she was to work with! My favorite part of this process was during the strategy part. Monica had a huge ah-ha moment as we were delving deep into the strategy component. Monica wanted to tell her audience […]

Brand Launch

Catalina Wellness First Launch

Join me for this Tucson Brand Launch! I always start off writing about each client that they were my favorite to brand, because the process is so sweet to watch. Someone who is really excited to launch out their business and come on full speed, wowing their clients at every turn of their experience of […]

Brand Launch

Grace & Wood Co.

Grace and Wood Co. is an incredible business out of a small town in Texas! They have great vision for the future of their handmade earring business, and take great pride in being able to grow while being present at home during the day with their foster (and now adopted!) kiddos! Grace and Wood Co […]

Brand Strategy

How to Increase Brand Consistency and Customer Loyalty

Customer loyalty can be likened to a marriage. So, let’s consider a potential mate – They have to have met some basic expectations (I hope!) before you considered marrying them. Do they shower often? Do they know how to do their own laundry? Do they want kids? Do they have some ideas for their future? […]

Branding

The Best Five Minutes You’ll Spend On Your Business Today

Clarifying What a Brand Strategy Actually IS and How You Can Actually Create One Hey There! You made it to this blog post, so that means you are serious about figuring this Brand Strategy thing once and for all! Great job taking the first (or second or third!) step and pressing in to get your […]

Brand Strategy, Brand Design, Brand Identity, Logo, The Legacy Branding Co

Brand Strategy

What is a Brand and do I really need one?

When I first began my journey into branding my first Etsy shop and graphic design business, I was confused myself as to what a brand really was. I told people, “A brand is when you have all matching designs for your materials!” “It’s having a pretty business” is basically what I thought. And then when […]

Branding